Format:
Audience:
Date:
Concept:
Role:
Brochure is fold-out poster.
Alcon Patanase Nasal Spray Consumer Launch
OE, letter and poster
Allergy sufferers
1Q 2009
The brochure content is included on a fold-out poster, which fits with the theme of fine art and the “beauty of fast relief”
Concept and copywriting
